MEET ERIN DEERING KEANE
Entrepreneur, fashion industry trailblazer, and proud mum, Erin Deering Keane co-founded the global swimwear brand Triangl, building it into one of Australia’s biggest international success stories. She has since gone on to inspire and mentor others through her work as an author, advisor, and speaker — recently launching her new brand, Deering, a beautiful reflection of personal style, confidence, and reinvention. We caught up with Erin ahead of Mother’s Day to chat about life, motherhood, and how BLAKEAWAY helps her find moments of calm (and deliciousness) amidst the juggle.
Tell us a little about your family — who’s gathered around your table?
My wonderful husband Zac, and our 4 darlings. Although they are never usually around the table. A few tend to eat between trampoline bounces, or car racing! Oscar is 10, Oly is 7, Beatrice is 4 and Bobby is 3. I have one princess of a girl, and 3 very active and sweet boys. I am blessed beyond words with a very noisy, happy home.
What does a typical day look like in your world — between motherhood and business?
I’m up early to go to to the gym, a mix of pilates, strength and yoga. I’m not that fussed as to which one, I just need to move for myself first thing in the morning! Then it’s home to get everyone shipped off to school, whilst getting ready myself. This is a very hectic hour or so, but fortunately, we have help at home so I can actually do this without crying every day! After drop off, it’s straight into the office. I often head home for lunch as I live very close to my work, but I’m also blessed to be very close to Blakeaway so lunch is usually an easy situation. I finish up between 4:30-5:30 and it’s home for after school de-briefs, dinner, and the long winded bed routine which coincides with my own. I sleep as early as possible (9pm ideally), and it’s very much the same every weekday!
Can you remember how you first came across BLAKEAWAY?
Definitely from the beginning! I can’t cook, and I had no interest in learning, even during the pandemic! I remember ordering online often and especially remember the Fathers Day gift box I ordered in 2021 for my husband. It was actually accidentally delivered next door (I didn’t know this at the time!) and when I let the team know it didn’t arrive, one was driven to my house immediately. And then the second box turned up not long after, and when I let the team know, they insisted on me keeping both! The level of service I received then was how I knew I’d be loyal for life. Good food is wonderful, but good service is priceless.
How does it help in your life as a mum?
SO much! It saves me when I can’t be bothered making food for myself, or my children. It’s also our weekend cafe go-to, and my children love a little sweet treat - it’s just a place that will be a strong memory for every member of my family in different ways, and I feel really attached to the business as a result of that!
Do you have a favourite go-to BLAKEAWAY meal?
I have three I can’t choose between. The lasagne (we switch between the gluten free and normal versions purely because both are incredible but have slightly different tastes and textures), the bolognaise and the chicken noodle soup. The bolognaise is a Sunday tradition in the house. The meat sauce is truly the best I have EVER had, and I was just eating pasta in Italy, so I feel I know!
What does it mean to you when mealtime is taken care of?
EVERYTHING. I don’t have to compromise on quality, and my time is better spent with my children, so I am just very grateful!
What would your ideal Mother’s Day look like — big or small?
I just love taking it easy and slow. A normal Sunday with some very cute hand written cards or whatever. Every slow day with my family feels like a special day!
If you were curating the ultimate BLAKEAWAY hamper for a mum, what would be in it?
Lasagnes, soups, a few Bread Club baguettes, the sausage rolls, butter (St David's Dairy), some of the cocktails, and the juices, (all about balance!), the peanut butter (IYKYK), and some Dinosaur Designs pieces because WHY not!