The Gift New Parents Actually Need (And Keep Ordering)
There's a moment every new parent knows well. The baby is finally asleep, you haven't eaten a proper meal in what feels like days, and the last thing you have the energy for is cooking.
That's exactly the moment BLAKEAWAY's New Parent Hamper was made for.
More than a gift. A lifeline.
When you're shopping for a new parent, it's easy to reach for the obvious - a onesie, a candle, a bunch of flowers. But what new parents tell us, again and again, is that what they actually needed in those early weeks was food. Real food. Nourishing, chef-made food that required nothing from them except opening the fridge.
The New Parent Hamper delivers exactly that. Packed with BLAKEAWAY's most comforting, ready-to-heat meals, it's the kind of gift that gets talked about, passed on to friends, re-ordered for the little sibling's arrival, remembered long after the flowers have wilted.
What's inside
Everything a new parent needs from breakfast through to dinner, all in one hamper. Breakfast, morning tea, lunch, dinner and snacks...covered. The contents shift with the seasons, always reflecting what's freshest and best at that time of year.
What stays constant is the quality: grass-fed local protein from Hagen's, free-range Hazeldene's chicken, fresh vegetables from Scicluna's. Made by chefs, with care.
Every item arrives fresh and cryovaced, clearly labelled with a best before date.
Why people keep gifting it
We've noticed something about the New Parent Hamper: people who gift it once tend to gift it again. For the next friend who announces a pregnancy. For a colleague on parental leave. For a sister who just got home from hospital. Re-ordered for the little sibling's arrival.
It's become our most gifted meal pack - not because of a campaign, but because it works. The feedback we hear most often is some version of: "It was the most useful gift we received."
That's the bar we hold ourselves to.
How to order
The New Parent Hamper is available for delivery across Australia, with a personalised handwritten card option at checkout. Order ahead of the due date, or send it in those first chaotic weeks when the reality of new parenthood has well and truly set in.
New babies don't follow a season and neither does this hamper. Whether it's the middle of winter or a warm December, the New Parent Hamper is always the right call.
